The VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card is officially operated on September 28th , 2007. This is another important move of ICBC Ltd. for its comprehensive revolution, modern commercial bank accomplishment and fully improvement of both service quality and ability.

The VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card, locating at The Galleria, No.9 Queen's Road Central of Hong Kong, is operated by ICBC (Asia) Ltd., which is entrusted by ICBC Ltd. With its operation, the Center will provide its Peony Platinum Card and Peony Golden Card users of Hong Kong area with (1) basic business services, such as business consultation, account inquiry, temporary amount adjustment, card loss report, supplement and/or substitute card for emergency, currency conversion business;(2) value-added services, including tourism consultation, merchants preferential direction, cash withdrawal on schedule or for emergency, etc. and along with (3) medical treatment services, including emergent Tele-family doctor service, overseas emergency aid service, domestic emergency aid service, etc., for Peony Platinum Card customers.

"The official operation for VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card is a remarkable embodiment for the service concept of Peony Credit Card, that is, ‘All for Cardholders’ and a further enrichment of the service content of the Card. While providing with services for Peony Platinum and Golden Card customers in Hong Kong, the service center also offers featured services on business, tourism, health care, entertainment, and many other aspects. These services will bring more interests and preferences for the cardholders, and ensure those who are willing for successful lifestyle completely enjoy the convenience and esteem by owning Peony Credit Card. This is a satisfaction for high-end customers' increasing demands, as well as an important step of Peony Credit Card business to develop international market, meet customer's need and enhance core competitive strength. " Said Mr.ZHANG Weidong, the Deputy Manager of Bank Card Business Department of ICBC Ltd., on the opening ceremony of the Center.

Mr.HUANG Yuanhui, the Board Director and Deputy General Manager of ICBC (Asia) also said that, "ICBC and ICBC (Asia) has always cooperated in the way 'Interacting both inside and outside', i.e. introducing respective featured bank product to each other, so to offer full aspects of services for both customers. VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card stands nearby the Central Branch—the Flagship branch of ICBC (Asia). This can not only offer closer services and latest information to the Peony Credit Card customers, but also give ICBC (Asia) opportunities to recommend local banking products to high-end customers, and help them realize investment planning in Hong Kong."

The market survey investigated by ICBC shows that, Chinese customer's goods demand is keeping on increasing along with the surging amount of consumption and tourist activities—there are more and more Chinese customers go for Hong Kong with voyage or business purposes more frequently, and they'd prefer bank card of renowned brand, which could offer them the most powerful card support and value-added services, in order to satisfy their increasingly grown needs on goods consumption, rejoiced journey and relieved business activities.  

"The VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card gives a brighter reflection of global service, preferential tourism, medical treatment aid and the experience of enjoyable life." said Mr.ZHANG Weidong, the Deputy Manager of Bank Card Business Department of ICBC Ltd. And he also pointed out that, "The VIP Customer Service Center (Hong Kong) of ICBC Peony Credit Card will be definitely welcomed by most of the customers under the concern of societies and all circles. And we, too, will make great efforts of our own, and together with all circles of social presents to forge Peony Credit Card as a worldwide prestigious brand, which can provide excellent services and satisfy customer's needs."

ICBC is the largest credit card issuing bank in China. In 2006, the issue amount of Peony Credit Card was more than 10 million, and the consumption amount was more than RMB 100 billion, which enable ICBC the No.1 to make such achievement at home. Peony Credit Card has being kept healthy and steadily pace of development since 2007. The issue amount of the card has already reached 17.88 million, and the accumulative card consumption amount is RMB 106.4 billion till September 20th, 2007, which make it the best one among the same industry of China, and the leader of China's credit card market. While accelerating to hold more market share, Peony Credit Card unceasingly enforces its service standard and subdivision degree for enhancing its service quality and ability, thus it has witnessed a brilliant improvement on customer satisfaction and social reputation.